•Zeekr officially launches in Singapore at an event held at the ArtScience Museum
•Mr Mars Chen, Vice President of Zeekr and Mr Javier Garcia Gallardo, the Head of Zeekr Shanghai Design Studio, hosted more than 200 guests at the exclusive invitation-only event
•The very first model in Singapore’s Zeekr lineup – X, was unveiled at the event
•Pricing for the Zeekr X starts at S$199,999 for RWD and at S$214,999 for AWD; test drives are available through the Zeekr Experience Centre
•Looking ahead, Zeekr also plans to introduce Zeekr 009 luxury MPV in the vibrant city
Singapore, 1 August 2024 – Global electric mobility technology brand Zeekr (NYSE: ZK) celebrated its arrival in Singapore with an exclusive event held at the iconic ArtScience Museum. The event was attended by over 200 VIP customers, media partners and influencers from across the region.
Zeekr is the newest luxury EV brand from Geely Holding Group, a leading global mobility group headquartered in Hangzhou, China. With a focus on innovation and sustainable mobility solutions, Geely Holding today owns, invests in and manages many brands such as Geely Auto, Lynk & Co, Zeekr, Volvo Cars, Polestar, Lotus Cars, London Electric Vehicle Company, Cao Cao Mobility, and even the aerospace technology company Geespace. The company is committed to driving the future of transportation with cutting-edge technology and a customer-centric approach.
Zeekr’s launch in Singapore is another milestone for the brand as it expands its presence in Southeast Asia following a successful launch in Thailand in July. The company has an ambitious plan to expand its sales network globally and has already begun deliveries of vehicles in Europe.
Mr Mars Chen, Vice President of Zeekr said: "As Singapore continues to progress its EV transition, we believe that there is a desire for EVs that go beyond being simply a form of conveyance, to offering a premium driving experience with conveniences that elevate urban living. We are optimistic that our launch today will grow our footprint across Southeast Asia and beyond.”
Premium Automobiles Managing Director, Lee Hoe Lone added: "Zeekr is creating the cars of tomorrow for today's drivers. It brings a fresh take on what it means to combine innovation, sophistication, and efficiency. Premium Automobiles is excited to represent Zeekr in Singapore and play our part in helping to shape the future of premium electric vehicle mobility."
Zeekr X
Making a splash at the brand’s debut, the Zeekr X is the brand’s first model to be launched in the tropical metropolis. Built on the Sustainable Experience Architecture (SEA), the Zeekr X will offer customers in Singapore an unrivalled balance of design, technology, driving dynamics, performance and safety, together with an enviable range and fast charging.
The Zeekr X is a global premium compact SUV created for urban lifestyles and the megacities of today – compact on the outside while spacious and luxurious inside, it is the perfect companion for adventurers seeking new challenges and new environments to explore.
The Zeekr X uses the brand’s proprietary state-of-the-art electric motor and battery technology to deliver an ideal balance of long-range, high efficiency, and excellent performance. The 66kWh lithium-ion battery, neatly packaged beneath the floor to enhance interior space and lower the vehicle’s centre of gravity, aiding its dynamic handling and ability, uses nickel manganese cobalt (NCM) cells supplied by CATL for optimum energy density and durability. Benefitting from an eight-year/200,000 km warranty, the battery will – at end-of-life – be recycled in line with global directives.
Zeekr X models have a 66kWh lithium-ion battery, which can deliver up to 440km of range (WLTC) in the single motor, rear-wheel drive Standard Model. (Zeekr X: Combined power consumption in kWh/100km: 17.3-17.8, Combined CO2 emissions in g/km: 0). Complementing the 150kW DC charging, which can replenish the battery from 10-80 per cent in less than 30 minutes, the standard 11kW AC on-board charger can fully charge the battery from empty in about seven hours (Standard Model 7.2kW, Flagship Model 11kW)
The Zeekr X’s intelligent, 5G-enabled digital cockpit offers cutting-edge technology, a wealth of connected features, and intuitive controls to offer a truly immersive user experience, all designed to make every journey more enjoyable and more convenient. At its core is a Qualcomm 8155 chip, which offers all the processing power needed to provide super-fast responses and exceptional functionality, while over-the-air software updates ensure that the system is always up-to-date and will improve over time as new features become available.
The infotainment system also benefits from the Zeekr Voice Assistant. Using natural voice commands, this intelligent, AI-powered technology enables effortless control of numerous vehicle features, such as navigation, climate, and media playback – enabling the driver to keep their eyes on the road and their hands on the wheel.
When the vehicle is parked, several predefined convenience modes are available: in Theatre Mode, for example, the seats automatically adjust into the ideal position for enjoying music, while in Pet Mode, the climate control system maintains the cabin at an optimal temperature and the touchscreen displays a message to inform and reassure passers-by the pets locked inside are comfortable and safe.
A security feature known as Sentry Mode is also offered: when the Zeekr X is parked and locked, it will create a video of the area around the vehicle if suspicious activity is detected. Only the driver can access the recordings, which are stored in the car’s built-in hard drive or on a USB flash drive plugged into the USB interface.
The Zeekr X is now available via the Zeekr Experience Centre, located at 9 Leng Kee Road, starting at S$199,999 for rear-wheel drive (RWD) and at S$214,999 for all-wheel drive (AWD).
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About Zeekr
Zeekr is the global premium electric mobility technology brand from Geely Holding Group. Zeekr aims to create a fully integrated user ecosystem with innovation as a standard. The brand utilizes Sustainable Experience Architecture (SEA) and includes its own battery technologies, battery management systems, electric motor technologies and electric vehicle supply chain. Zeekr’s value is equality, diversity, and sustainability. Its ambition is to become a true mobility solution provider.
Zeekr operates its R&D centre and design studios in Ningbo, Hangzhou, Gothenburg and Shanghai and boasts state-of-the-art facilities and world-class expertise. Since Zeekr began delivering vehicles in October 2021, the brand has delivered over 300,000 vehicles to date including the Zeekr 001, Zeekr 001 FR, Zeekr 009 MPV and Zeekr X urban SUV. Zeekr has announced plans to sell vehicles in European, Latin American and other Asian markets, and has an ambitious roll-out plan over the next 5 years to satisfy the rapidly expanding global EV demand.
About Premium Automobiles
Premium Automobiles Bev Pte Ltd is the wholly owned subsidiary of Premium Automobiles Pte Ltd.
Premium Automobiles Pte Ltd is the exclusive retail partner of Audi cars in Singapore since its incorporation in 1999. Setting off as an official automotive distributor, Premium has since diversified and begun operations across multiple subsidiaries relating to leasing, pre-owned vehicles, aftersales services, body and paint works – providing a one-stop solution for the growing mobility and transport needs.
With diversified business establishments, Premium is committed to providing all customers with quality products, exceptional services and personalized solutions – fully in line with the company’s vision to become a trusted partner in the industry.